Here at The Producers the champagne corks are popping as we celebrate not just one, but two wins at the IPM awards.
The first award went to the awesome LEGO Technic Bugatti Chiron Tour where we were awarded Silver in the Experiential Activation Near a Retail Environment bringing the life-sized model to LEGO fans and petrol heads nationwide.
As producers, we’re a modest bunch and don’t often blow our own trumpet, so we will let out client Fiona do it instead…
“Often the best ideas are the simplest but that doesn’t mean they don’t require an immense amount of logistical planning to bring to life a simple vision. The Producers made this incredibly complex build run smoothly overcoming a few speed bumps along the way. The commercial results of this activity speak for themselves with a 2018 2HY performance of +279% vs 2017 – we were delighted’
But that wasn’t all, the awards kept coming as we tipped our caps to our sister agency PrettyGreen who won a bronze in the Engagement, Word of Mouth category for their activation for Turner and Ben 10 Deluxe Omnitirx Launch.
All in all, a great night and we look forward to celebrating again next year!