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myWW Supper Club

To coincide with the all new myWW programme, we, alongside our friends at sister agency PrettyGreen, were challenged to pull together a launch that would encourage support and motivation throughout the myWW network, whilst gaining a better understanding of their new customised plans.

Held over the course of two deliciously elegant evenings, press, VIP’s, competition winners and myWW members were invited to a myWW Supper Club.

Located in the heart of Baker Street, guests were treated to a live panel with celeb ambassadors Curtis Pritchard and Vicky Pattinson and delicious 3 course and cocktails curated specifically from myWWrecipes.

Through a live panel, brand ambassador’s Vicky Pattinson & Curtis Pritchard shared their own personal myWW journeys, joined by their mum’s they shared their experiences of supporting throughout Vicky & Curtis’s journey, allowing guests a real insight into their personal experiences.

Inspired by WW’s three different plans – Blue, Green & Purple, we transformed the white space venue to champions these plans, using the signature colours as our colour pallet throughout the space. Guests were seated in their colour specific plans to enable the opportunity to mingle with others following the same plan and encourage sharing and motivation.

Keeping in tone of a supportive network guest were able to share their myWW goals through an interactive message wall and photobooth with the intention to inspire others and share which plan they were following and how it worked for them.

For further information on the WW plan visit https://www.weightwatchers.com/uk/

Photo credit: David Parry/PA Wire