In an industry obsessed with firsts as a measure of brand and product value, how do we ensure we aren’t just innovating for the sake of innovation and using technology for technology’s sake?
How do we as an industry take advantage of the power of technology in marketing campaigns?
How do we design its use to enhance consumers’ lives, whilst ensuring it’s always working hard to drive stronger emotional connections and ultimately drive purchase intent?
What is the future technology, how will it enhance marketing further for brands and consumers and what are the potential pitfalls and watch outs?
Will the robots be taking our jobs, will we all just end up living in VR and will yogurt be taking over the world?
We here at The Producers are leading the charge to answer these meaty questions at our next Breakfast Briefing around the future of tech in events and experiential.
We will explore how and if tech can truly save us or if the future will be more analog.
We will be joined by a panel of industry experts from well-known brands including LEGO®, What3Words, and Yasmin Arrigo from Campaign to name just a few.
To reserve your place email just drop us an email: